What to Expect in an Executive Masters of Business Administration Program
Are you looking to lead at a higher level? Inspire your team to achieve superior results? Transform your organization? If you are a seasoned leader, manager, business owner, administrator, or board member desiring to achieve unprecedented successes as you take on increasing responsibilities, then the time may be right to consider an Executive Masters of Business Administration Program.
An Executive Masters of Business Administration Program is a highly innovative program designed to teach students about values-based leadership with the rigor of a challenging executive-level graduate business education.
There are many business courses that can be taught from the traditional functional perspective, but a premiere EMBA Program will use a unique cross-functional approach that focuses on the often conflicting interests of key stakeholder groups including customers, shareholders, employees, and communities. This unusual teaching approach enables students to develop the critical thinking skills necessary to make the right decisions that create value for customers, keep employees fully engaged, and ensure profitability and sustainability for shareholders.
Here are a few things you can expect to learn in an EMBA Program:
Leading Self: Develop a key sense of who they are and why they are leading. They will also begin to develop or refine their own leadership point of view. Students will solve leadership challenges at a higher level of complexity by using critical thinking and imagination to create new possibilities, and deepen an awareness of their personal leadership style. Case studies, discussions, exercises, guest speakers and a group service project will be used to address the internal challenges of leadership. Topics include Personal Vision, Emotional and Cultural Intelligence, and internal and external Communications.
Customer Focus: How to build a customer-centric organization where the customer is the central focus of leadership and where customer needs and expectations influence organizational strategy as well as processes, systems, and culture. Upon completion, students will understand the role of organizational branding in creating competitive advantage as well as how to identify critical issues facing senior leaders today, including measuring marketing performance, managing customer information, building cross-cultural customer relationships, and leveraging the Internet. Insights are drawn from various fields including Management, Innovation, Information Technology, and Cross-Cultural Communications. The service profit chain provides students with a framework for linking employee engagement with customer satisfaction and retention.
Shareholder Focus: How to effectively address issues of importance to shareholders. Financial topics are coupled with an analysis of the ethical dilemmas faced by executives in balancing the short term financial results expected by Wall Street with longer term sustainable financial performance. Business fundamentals such as understanding costs, financial reports, risk management, and valuation will be examined. Ethical issues, Sarbanes-Oxley legislation, outsourcing and downsizing will also be explored.
Employee Focus: Focuses on the most valuable yet intangible asset of the organization: the people. From the strategic perspective that the management of people should not reside in the HR department alone, students will learn key concepts such as attracting and retaining the best talent, succession planning, employee development and motivation, and performance management and metrics. Issues addressed include a new employee/employer 'contract' for the 21st century, motivating employees across generations and cultures, and virtual and cross-functional team dynamics. Specific attention will be given to methods for building and sustaining people capacity and knowledge assets to help increase corporate value.
About the Author:
Bill Jenkins is the Online Communications Manager at The Ken Blanchard EMBA Program at Grand Canyon University. For more information about our Executive Masters of Business Administration Program, visit our website
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